concept

our DNA

mind

/maɪnd/

the element of a person that enables them to be aware of the world and their experiences, to think, and to feel; the faculty of consciousness and thought.

way

/weɪ/

a method, style, or manner of doing something; an optional or alternative form of action.

Knowledge

Colaboration
Strategy

the ‘rational’ hemisphere

‘mind’:

We cultivate knowledge in collaboration with universities and experts, transforming reflection and critical thinking into solutions that positively impact society.

school

/skuːl/

1. A place where people go to learn a particular subject or skill.

the ‘creative’ hemisphere

‘way’:

We challenge conventions by reinventing the way of learning. We drive creativity and design to continuously change and evolve by blending aesthetics and functionality.

Vision

Nonconformity
Creativity

design

/dɪˈzaɪn/

1. The art or process of deciding how something will look
2. A plan or an intention

innovation

/ˌɪn.əˈveɪ.ʃən/

1. The introduction of new things, ideas or ways of doing something.
2. A new idea, way of doing something, etc. that has been introduced or discovered.
3. The action or effect of altering something by introducing novelties.